In this case study, we analyzed the strategies and conversion rates from successful schools worldwide to share how to achieve your own GradSelect lead ROI, regardless of your school's budget, resources, or brand.
Included in the study are:
"At least 2-3% of GradSelect leads convert into an application submitted, which is perfect for us."
-Levi Eastwood, Former Director of Marketing & Communications, Uiversity of California, Irvine, the Merage School of Business.
In 2021, Hult International Business School increased their Early Profile volume by 33%, and quadrupled the volume of marketing qualified leads from this group. This audience is now an essential part of their strategy.
Between July 2021 and May 2022, Michigan State University's Broad School of Business saw 19% of their applications submitted for the school's full-time MBA program come from GradSelect leads.
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